Helen ZhangI’ll admit, I’m not really a huge football fan. I like the Superbowl, but mostly because of all the good food I get to eat while the game is on. I’ll go to games, but mostly for the atmosphere.
The price of admission to professional games is part of the reason I don’t enjoy it as much as I could. Going to a game can be expensive. So imagine my surprise and pleasure when the Edmonton Eskimos announced that they’re reducing ticket prices.
I think this is a solid move, not only on the consumer side, but also the business side. People will be more likely to make a spur-of-the-moment decision to attend a game now, since the cost is lower. And because children 17 and under are free, families are also more likely to attend games as a group, possibly also spending money on concessions and gift shop items.
This was the smartest decision the Eskimos could have made. With a magic picture box right at our fingertips 24/7, it’s hard sometimes to resist the urge to stay home and watch events on a screen. The new lower cost of admission could push more people to actually go out and see the game in person.
Tickets are now $22 for general admission, $25 if they’re bought on the same day. I am myself inclined to buy a ticket to the next game, and so should you be. Supporting your local sports team just got cheaper, so take advantage of it!
