Rockstar is one of the most recognizable brands in the energy drink scene and kickstarted the popularity of the 473mL can. After many years of standing near the top of the market, Rockstar has developed various flavours to complement its original energy drink. In spite of these, it’s time to revisit the classic to determine whether it still stands up against its more eclectic brethren.
The original Rockstar comes in a 473mL can that packs in 160mg of caffeine. The can itself is golden aluminum, with a black shell around the outside. A red tab adds a playful accent to the otherwise plain can. As I prefer the feel of a glass, I opted to pour it into a Bordeaux glass.
Although bubbly at first, the drink quickly settles as it fills the room with the thick, syrupy scent remniscent of cotton candy. It pours a brilliant clear yellow that catches the light as the bubbles rise up the glass.
The taste itself is similar to the sugary scent, although it has notes of citrus and apple. As is common with energy drinks, there is a slight bitter aftertaste. Rockstar is only lightly carbonated. It could use more carbonation, as it starts to get a bit flat after a while. Then again, why mess with a classic?
As a whole, Rockstar Energy is expectedly average. It’s nothing special, but it’s also not unenjoyable. While some new energy drinks experiment with wild flavours that will only appeal to the hardcore aficionado, Rockstar sticks with the tried and true formula of sugar, caffeine and citrus flavour. It’s light, crisp and easy on the taste buds. And the caffeine works; I was feeling energized after finishing half the can. The rest of it gave me a pleasant caffeine buzz, placing me in a productive mood that lasted from 3:30 p.m. until late.
Rockstar pairs well with charcuterie platters of sliced pepperoni longs, processed marble cheddar cheese and Scandinavian crisp bread. Rockstar is best enjoyed before forming a wall of death at a Finntroll concert.
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After many years of standing near the top of the market, Rockstar has developed various flavours to complement its original energy drink. In spite of these, it’s time to revisit the classic to determine whether it still stands up against its more eclectic brethren.